Short and (sometimes) sweet…

This week on Email After Hours, we’re shaking things up with a new format! In between our longer-form interview episodes, Guy and Danielle will be spilling the hot email industry gossip and diving into their own inboxes for the best and worst examples of the week for Inbox Unfiltered!

On the docket today: 

• Gmail’s new Deliverability Analysis feature in Google Postmaster Tools
• The IETF’s proposal for more transparent inbox placement data across the board
• Frustrating air travel opt-outs
• Birthday email successes and blunders

…and more!

Don’t miss this bite-sized chat with actionable insights you can bring back to your team today.

Are you an email marketing expert with bold opinions on the industry? Come chat with Guy and Danielle on a future episode! Drop a comment, ping us on LinkedIn, or simply fill out this guest form.

SOME EPISODE HIGHLIGHTS

• [01:05] Update: Gmail adds plain-language deliverability analysis
• [03:57] A potential new standard for inbox placement and engagement data
• [06:19] A peek inside the hosts’ inboxes
• [06:56] Personalization and unsubscribe failures
• [13:27] The best and worst birthday email offers