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Email After Hours: Episode 23

2023 Unwrapped: Email Marketing’s Highs, Lows, and Holiday Showstoppers

Who made email’s naughty and nice list this year?

In this special hosts-only episode, we’re giving you the ultimate year-end roundup before you switch on your out-of-office messages and dive into holiday festivities.

We’ll revisit email’s peaks and valleys of the past year. From groundbreaking strategies that redefined marketing success to those facepalm-inducing campaign missteps, we’ve seen it all.

We’re not just looking back, though! Get ready for an entertaining exploration of the best and worst holiday campaigns, what set apart the winners from the not-so-great, and how these lessons can propel us into a more effective and engaging new year in email marketing.

This is our LAST EPISODE of 2023—but we’ll be back next year with more email fun!

SOME EPISODE HIGHLIGHTS:

  • 02:24 – 03:03 – Favorite email marketing moments and key learnings from 2023
  • 03:04 – 06:21 – Major email marketing news stories of the year
  • 11:50 – 14:22 – The best and worst of this year’s holiday email campaigns
  • 14:19 – 22:12 – This year’s Naughty and Nice list

Browse other episodes…

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Black Friday Post-Mortem: Making Sense of the Email Marketing Madness with Seth Charles
EPISODE 47
Future-Proof Your Email Program: From Authentication to Action with Udeme Ukutt
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Beyond A/B: The Science of Smarter Email Testing with Kath Pay

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