by Jessica Delahunt | Apr 13, 2023
Email After Hours: Episode 8 Using Email to Improve the Ecommerce Buying Experience with Salesforce Commerce Cloud’s Michael Affronti Ecommerce customers now have virtually unlimited options for where to shop—and brands risk losing them with one wrong move....
by Jessica Delahunt | Mar 30, 2023
Email After Hours: Episode 7 Email & SMS as Complementary Forces with Synchronicity Marketing’s Karen Talavera Could higher revenue and happier customers be just a text away? Listen in as Karen Talavera, Founder and Principal of Synchronicity Marketing,...
by Jessica Delahunt | Mar 16, 2023
Email After Hours: Episode 6 The Role of Empathy in Email with Kate Barrett of eFocus Marketing In these turbulent times, brands must show empathy in their email marketing communications to be successful. But the question is, how do senders achieve it in a way that is...
by Jessica Delahunt | Mar 2, 2023
Email After Hours: Episode 5 Risky Business: Navigating ESP Migrations, SMS, & Other Email Challenges with J. Jill’s Michael Cabral ESP migrations: The thought alone is enough to send most email marketers into a cold sweat. Luckily, Michael Cabral, Sr. Manager of...
